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The latest technology, news and trends on brand security including anti-counterfeiting, holograms, inks, smart labels and more.

  • Braille embossing tools

    Editor: Mark Spaulding, January 1, 2010
    Co.'s tools and modules for the embossing of Braille letters and symbols handle the task at speeds which allow the process to be done in-line at the printing press...  More
  • IL label printing firm sponsors IP crime conference

    PRESS RELEASE, November 13, 2009
    Interpol event convened 400 delegates from 44 countries on intellectual-property protection, anti-counterfeiting and brand security issues.  More
  • Scanning varnish compound

    Editor: Mark Spaulding, September 1, 2009
    Suitable for all UV-curable ink systems, scanning varnish compound (#14147-17) can be added to any UV-curable ink and will enable that ink to have...  More
  • Cold foiling dresses up cartons, labels

    Edited by Editor in Chief Mark Spaulding, August 1, 2009
    Packaging Graphics New technologies are automating the process for enriching the finished packaging printed via sheetfed-offset presses.  More
  • How to protect your customers' brands through packaging

    By Associate Editor Natalie Hasselbacher, June 3, 2009
    090604smartcar The dangers of counterfeiting drive the need for package and brand security. Examples at this CMM session Wednesday demonstrated successful anti-counterfeiting and security techniques and technologies. (Above) A CMM attendee checks out the smartcar on dispay. (Photos)  More
  • Brands & Branding: Take the 10-point Brand Quiz

    By Tom Marin of MarketCues, Inc., May 29, 2009
    Take this simple test to determine what shape your brand is really in.  More
  • NEW BLOG: Your best prospects will see you now

    By Tom Marin of MarketCues, Inc., May 19, 2009
    Why time-honored principles to reach key customers don't always work, explains Tom Marin.  More
  • Cutting-edge converters

    PRESS RELEASE, May 18, 2009
    090518heidelbergIADD Just prior to the recent 2009 IADD/FSEA Diecutting/Diemaking Odyssey in Atlanta, converters were welcomed at a Packaging Open House sponsored by Heidelberg USA at its Print Media Demonstration Ctr. Left to right: James Dunn, president, Heidelberg USA; Joe Adkison, president, International Association of Diecutting and Diemaking (IADD); and Jeff Peterson, executive director, Foil & Specialty Effects Association (FSEA).  More

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Tom Marin

Brands & Branding

Tom Marin, Brands & Branding Editor, GAM
August 5, 2009
First impressions are overrated
Don’t let cliches get the better of you. You have heard it many times...
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Bill Farquharson

Print Sales Call

Bill Farquharson, SalesCall Editor, Converting
August 4, 2009
Best objection definition ever!
I was researching the subject of handling objections and came up with a...
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Tom Marin

Brands & Branding

Tom Marin, Brands & Branding Editor, GAM
August 3, 2009
The reason redwoods are sacred
…is because they take so long to grow. The United States has cut down 90%...
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Tom Marin

Brands & Branding

Tom Marin, Brands & Branding Editor, GAM
July 31, 2009
The world is getting smaller!
Communications has sped everything up exponentially. What used to take days now...
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