German pressmaker Heidelberg (www.heidelberg.com) hosted the US packaging and converting press, including Converting managing editor Melissa Larson and editor in chief Bill Esler of sister publication Graphic Arts Monthly, at its US headquarters in Kennesaw, GA, in late August. The purpose: Outline the print giant's marketing plans for the packaging industry and demonstrate products devoted to package printing and converting

Though a pre-eminent name in commercial print, Heidelberg is not as well known among package printers. Through its upcoming Graph Expo exhibit, which will feature the Speedmaster XL 105 sheetfed press, as well as diecutters and folder/gluers, Heidelberg hopes to upgrade customer perception in the packaging market.