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Labelexpo Americas 2006: Time to get smart

This year's show boasts an improved conference program and an emphasis on RFID/smart labels, plus all things related to secure packaging.

By Melissa Larson, Managing Editor -- Converting Magazine, 8/1/2006

As the narrow-web industry gathers in Rosemont, IL for the biennial Labelexpo Americas show September 11–14, participants may take time during the busy proceedings to pause and reflect on the many changes that have taken place in the tag and label field in the past few years.

Those changes are certainly evident among exhibitors. There will be approximately 450 of them this cycle, an increase over the previous show, and if there's any doubt in your mind that we live in uncertain times—whether the subject is geopolitics or package security—a quick stroll down the Labelexpo aisles will set you straight. From tracking and tracing devices (RFID tags are just the most well-known of them) to tamper-proof laminates, OVDs (optically variable devices), inks, coatings and substrates, security is the watchword. If package security is keeping you up nights, or if it's your customers who are pacing the floor, this is the place to be in September.

Conference call

Show organizers Tarsus Group PLC have done an excellent job of presenting a vastly improved conference program at this year's show: one that is good enough to attract attendees even if they weren't going to browse the exhibits anyway. Sponsored by Avery Dennison, it stretches over three days and offers two tracks: Operations and Management.

Operations topics include prepress and digital workflow; lean manufacturing; improving gross margins despite overcapacity; selecting and implementing ERP; and creating leaders and empowering employees.

Management topics include digital printing; servo-based narrow-web presses; sustainable packaging; global label markets; and anti-counterfeit labeling and packaging.

There's also a separate half-day RFID Master Class on September 14th which, although pricey at $699, aims to give a crash course on RFID basics to converters and end-users who may feel they're behind on this crucial label technology.

Led by industry guru Mike Fairley of Tarsus, it will give a hands-on overview of RFID technology, construction, manufacture and testing.

According to Fairley, attendees have left similar previous master classes having made valuable contacts with suppliers, and having gained the confidence to make investment decisions, and able to talk to potential customers.

Gala night

And for those who like to keep up with the best in the label industry, or who just enjoy seeing and being seen, Labelexpo will again feature the Label Industry Global Awards.

Calvin Frost, CEO of Channeled Resources Group, has been unanimously selected by a judging panel as the winner of the R. Stanton Avery Lifetime Achievement Award.

He will be honored, and winners of the other award categories will be revealed, on September 11th at a gala dinner.

Editor's Note: For more information on Labelexpo Americas 2006, including how to register for conferences and the RFID Master Class, information on the Label Industry Global Awards, to search the exhibitor list, register for the show itself, and even book a hotel, visit the show's Website at www.labelexpo-americas.com

 

Conference At-A-Glance

12 September 2006

Tuesday - Getting Lean

08:15 – 09:00 KEYNOTE PRESENTATION: The importance of the right packaging and labels design in today's consumer marketplace. Design guru Karim Rashid will discuss choosing the appropriate materials—including colors and graphics—in packaging design. Karim has developed innovative packaging solutions for an impressive array of clients including Method, Alessi, Prada, Umbra, Coca-Cola, Estee Lauder and others.

Speaker: Karim Rashid, Karim Rashid Inc.

09:15 – 10:15 STREAM 1: OPERATIONS

Panel session: Success with Prepress How will JDF tie graphic-arts workflow to your wider business?

  • Digital asset managment and remote proofing
  • Automating artwork workflow from preflight to output

Mod: Andy Thomas, Labels & Labeling

Speakers:

  • Paul Zeinert, Anderson Vreeland
  • Deborah Hutchinson, Agfa
  • Ian Hole, ESKO
  • Michael Rottenborn, Artwork Systems

09:15 – 10:15 STREAM 2: MANAGEMENT

State of the printing industry

  • Industrial Label Production:

What is it and what are the benefits?

  • Future growth drivers & market opportunities
  • Meeting the demands of a global economy

Moderator: Tom Tolleson, Sun Chemical

Speakers:

  • Greg Palm, Mark Andy
  • Bob Yates, Gallus
  • Andy Colletta, Nilpeter

10:30 – 11:30 STREAM 1: OPERATIONS

Applying the Lean culture

  • How to become a lean flexo converter
  • Applying lean principles can drive cultural change in your business
  • Lean operations before/after the press

Mod: Robert Swearing, Fuji film Sericol

Speakers:

  • Malcolm Keif, Professor, Cal Poly State
  • Dwane Wall, Creative Label of VT

10:30 – 11:30 STREAM 2: MANAGEMENT

How converters are using digital printing today, and what's on the horizon

  • How much is being produced?
  • Adoption rate by converter segments
  • What to expect: a snapshot of daily ops of the average full-color digital press
  • The need for variable data printing for track 'n trace, brand protection and promo
  • What's new with suppliers?

Moderator: Mike Fairley, Tarsus

Speakers:

  • Carl Dunaway, Punch Graphixs America
  • Mike Bertolani, Degrava Systems
  • Ken Daming, Mark Andy
  • Ray Dickinson, Hewlett-Packard

11:30 – 12:30 STREAM 1: OPERATIONS

A supplier perspective on lean operations

  • How working with your supplier can help you achieve a Lean Environment
  • How to reduce inventory costs, eliminate waste and improve throughput
  • Quality improvements and how those benefit the converter

Moderator: Cheryl Caudill, Multi-Plastics

Speakers:

  • Howard Letendre, Flexcon
  • Jonathan Petersohn, Water Ink Tech.

11:30 – 12:30 STREAM 2: MANAGEMENT

Servo-based narrow web presses: Am I getting the shaft?

  • What are servo motors? How do they achieve their superior precision?
  • What is involved in selecting the correct servo ? How are they applied to existing technology?
  • How are servos applied to new press designs?

Moderator: Mac Rosenbaum, FL Smithe Machine Company/Aquaflex

Speakers:

  • Julian Hulman, Bosch Rexroth
  • Bruce Parks, PCI
13 September 2006

Wednesday - In Your Operations

08:00 – 09:00 Improving gross margin in an environment of overcapacity

  • Real world business success—a program that will work for those willing to change their thinking
  • How to capture data that will lead to making the right decision for your business

Speaker: Pat Paterson, ColorTree of VA

09:15 – 10:15 STREAM 1: MANAGEMENT

How will sustainable packaging affect your business?

  • What is sustainable packaging?
  • Concerns regarding PSA and EBA adhesives, status of environmentally benign adhesives in government and industry
  • Sustainability in the label and shrink-film industry
  • The impact of the Wisconsin legislation

Moderator: John Vogel, Sun Chemical

Speakers:

  • John Murray, Plastic Suppliers
  • Fred Gustafson, Division Scientist, 3M

09:15 – 10:15 STREAM 2: OPERATIONS

Selecting and implementing ERP: practical steps to maximize your chances of success

  • Why bother? Benefits, selection methodology, types of vendors
  • Practical case studies

Moderator: David Taylor, Radius Solutions

Speakers:

  • Tom Gallo, G3 Label
  • John Reynolds, Renaissance Mark

10:30 – 11:30 STREAM 1: MANAGEMENT

Global label perspective

  • "Low hanging fruit"—opportunities in developing markets
  • Building partnerships—becoming a global player
  • Outsourcing—threats and opportunities

Mod: Andy Thomas, Labels & Labeling

Speakers:

  • Sandeep Lal, Metro Label Canada
  • Jeffrey Arippol, Novelprint
  • Luis Maria Garcia, Multilabel Argentina
  • Gary Fitch, Amberley Adhesive Labels

10:30 – 11:30 Stream 2: OPERATIONS

Creating leaders, empowering employees

  • Characteristics of today's leaders
  • The importance and development of front- line supervisors
  • How communication and involvement empower employees

Moderator: Mike Falco, Top Flight

Speakers:

  • Terry Fulwiler, WS Packaging
  • Elisha Tropper, Prestige

11:30 – 12:30 STREAM 1: MANAGEMENT

Anti-counterfeit Labeling and Packaging

  • Counterfeiting of consumer goods is reaching unprecedented levels, $35 billion in counterfeit drugs: opens the door for bioterrorism in the U.S.
  • Witness new technology to invisibly authenticate merchandise and track & trace individual items

Moderator: Kevin Harrell, KODAK Traceless Systems

Speakers:

  • Marc Oosterlinck, CCL Label
  • Nipun Marwah, MeadWestvaco Healthcare Packaging

11:30 – 12:30 Stream 2 - OPERATIONS

Behind the label—Key trends and insights

  • Learn key consumer-goods industry trends & specific needs of end-users
  • Recognize the importance of packaging & label design to end-users, retailers and consumers
  • Understand the end-user packaging & label selection process

Moderator: Richard Spoon, The Partnering Group

Speakers:

  • Claudio Garcia, Pure Fishing
  • Jon Maley, Avery Dennison, Fasson Roll North America
  • Lisa Pierce, Food & Drug Packaging
  • Cathy Brink, The Partnering Group
14 September 2006

Thursday - RFID / Smart Label Master Class

08:00 – 08:35 Keynote address: Creating global standards- fact or fiction?

  • Meeting the global brand requirements on a universal tag—is this possible?
  • What value does the Gen 2 tag bring to the industry?
  • Looking at standards for HF and UHF

Speaker: Mike Meranda, President, EPCglobal US

08:35 – 08:55 How to future-proof your RFID program

  • Current capabilities needed for RFID tags and labels manufacturing
  • Investment options for converting equipment
  • Future possibilities for RFID converting equipment

Speaker: Dave Edwards, Avery Dennison

08:55 – 09:15 Evolution of converting equipment for RFID tags and labels

  • Current capabilities needed for RFID tags and labels manufacturing
  • Investment options for converting equipment
  • Future possibilities for RFID converting equipment

Speaker: Ken Daming, Mark Andy

09:15 – 09:35 In-line and off-line RFID testing

  • Current requirements of end-use customers
  • Different options for in-line testing
  • Where off-line testing is required

Speaker: Scott Seltzer, Alien

09:50 – 10:10 Challenges in manufacturing and selling RFID labels

  • How good are your RFID labels? (What is a good label and what is a bad label?)
  • What are the challenges in manufacturing 100% readable RFID labels?
  • Understanding how to properly specify your RFID labels

Speaker: Andrew Grace, Dir., RFID business unit, George Schmitt & Co.

10:10 – 10:30 Emerging markets in RFID

  • Current markets driving RFID label demand
  • Types of RFID labels and their applications
  • What markets will drive item-level tagging?

Speaker: Jan Svoboda, Marketing Director, Raflatac

10:30 – 11:30 Panel session with all previous speakers

Moderator: Mike Fairley, Dir. Strategic Dev., Labels Group, Tarsus

Specifics: Labelexpo Americas 2006

Location:

Donald E. Stephens

Convention Center

5555 N. River Rd.

Rosemont, IL 60018

Hours:

Monday September 11:

12:00 p.m. – 5:00 p.m.

Tuesday September 12:

9:00 a.m. – 5:00 p.m.

Wednesday September 13:

9:00 a.m. – 5:00 p.m.

Thursday September 14:

9:00 a.m. – 3:00 p.m.

Show pricing:

Exhibition entry only: $50 in advance • $60 at the show

Conference sessions:

$99 per session in advance ($300 for 4 sessions)

$150 per session at the show

TLMI members are entitled to special conference discounts:

$75 per session in advance ($225 for 4 sessions)

$99 per session at the show ($275 for 4 sessions)

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