Four flexible-packaging and labeling applications earned coveted Golden Mummy and Pyramid Awards from the Films Business of ExxonMobil Chemical last month. The OPP-films substrate provider held its 18th annual awards ceremony Nov. 8 at Chicago's Drake Hotel in conjunction with Pack Expo Intl. 2004.

Pyramid winners were:

Apple & Eve juice-bottle labels for Apple & Eve; converted by Hammer Lithograph. To give its juice a premium look, Apple & Eve replaced its round bottles with square containers. To complete the look, the juicemaker selected ExxonMobil's Label-Lyte® LS-447 OPP film. The label fits snug to the juice's square bottle and provides an excellent surface for print graphics, which take advantage of the billboard effect from the square bottle.

Florida's Natural Juices bottle labels for Florida's Natural Growers/Citrus World; converted by Hammer Lithograph. Florida's Natural Juices are destined for foodservice and vending distribution only. Therefore, the labels required exceptional stability in humid conditions. The winners chose Label-Lyte® LS-447 film to decorate the bottles for its scuff-resistance, low-curl attributes and lack of moisture absorption. These durable labels help preserve the brand equity that Florida's Natural enjoys, regardless of environmental exposure or rugged handling.

Golden Mummy winners include:

Tootsie Roll Midgee bag film for Tootsie Roll Industries, Inc.; converted by C-P Flexible Packaging. Tootsie Roll wanted to improve the barrier capabilities of its product wrap and boost shelf appeal. The candy company worked with ExxonMobil to create a solution that combines ExxonMobil's Bicor® 50 LBW with Metallyte® 50 TSPM. This new package enhances barrier protection and supports standout graphic visibility on store shelves. The results are a striking improvement in visual impact and significant increases in product freshness and softness.

Office Max paper ream wrap for Boise/Office Max; converted by Coating Excellence Intl. Coating Excellence worked closely with ExxonMobil's technical team to develop a packaging material with the differential coefficient of friction necessary to handle the demands of Boise Cascade's high-speed wrapping lines. The solution was Bicor® ARW, a bi-layer OPP film that maintains stiffness and clarity throughout the machining process. The resulting lamination combines exceptional durability with a premium appearance in a package that makes its way to store shelves more efficiently.